Study shows Ford’s preference for black, silver and white

Parking at a mall, for example, becomes sad: there is a sea of black and silver cars. In Europe, the scenery changes a little with the strong presence of white, yet the two more sober colors dominate. Without hope of a radical change, Ford has conducted research on the old continent to observe the preference of each country.

The intent is to reorganize their inventory, and supply each nation with models painted in colors that sell more. The research also points to sure trends, such as earth tones such as copper and brown, turning sharply to the streets.