bec59 lexustori500app Auto Car News Followup: Lexus launches TORI 500 iPhone app racing game

Apparently, being the Official Automotive Marketing partner of the Sports Illustrated Swimsuit property was just the excuse Lexus needed to get in touch with swimsuit model Tori Praver. And we can hardly blame them.

But what could Praver’s statuesque body and perfectly feminine features have to do with cars, you ask? That’s a very good question, and it’s one we’re sure the Lexus marketing team spent hours considering. The answer, interestingly enough, is entirely in the curves.

Following up on the video Lexus brought us showing two racers drifting a 2013 Lexus GS F Sport around a makeshift track drawn around the gigantor-size body of Ms. Praver, the luxury wing of the Toyota conglomerate has delivered a video game of similar intent for Apple’s ever-popular range of iDevices.

The TORI 500 racing app allows players to pilot GS sedans around digitized 3D renderings of Praver’s body. Sounds… curvy. Check out the official press release after the break, where we’ve also reposted the video of Praver and the (real-life) racing drivers.